About the Project

Ever forget those rewards you earned? Twid heard you. Twid, a dynamic rewards platform, empowers users to maximize rewards seamlessly from popular platforms like Flipkart, IndusInd, Equitas, Times, and more. Prior to our intervention, Twid faced challenges in optimizing website efficiency.

What we did

Design

The Challenge

Twid's initial website faced issues with cluttered design and unclear branding, causing navigation fatigue for users and hindering their reward maximisation.

Recognizing this disconnect, we partnered with Twid to embark on a user-centric transformation, crafting a platform that would not only guide users on their reward journey smoothly but also solidify Twid's unique identity in the digital landscape.

Here's how we got there!

Here's how we got there!

From Complexity to Clarity

Twid faced a cluttered homepage causing user confusion. Our redesign simplified the interface, eliminating unnecessary elements for enhanced user comprehension.

Reduce ancillary steps

Old Interface
New Interface

Our design didn't stop at
aesthetics

Elevating Engagement
through Micro Interactions

Dynamic icons.

Have a look at some of
our other work.

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